I live, breathe and love marketing — just ask anyone who knows me what I’m passionate about, and they’re sure to agree.
My marketing career goes back more than 25 years and includes stints with global, well-known firms and experience working with small- to medium-sized businesses and nonprofits. At varying times, I’ve been an employee, a contractor and an independent consultant.
In January 2016 after working many years in Corporate America, I became an independent consultant — a marketer for hire, you might say. (Side note: I was self-employed before, but that was pre-social media, pre-digital marketing and pre- most anything online!)
Industries I know well
Financial Services, Consumer Products and Services and Information Management
MARKETING FOCUS AREAS
- Developing content for specific channels and audiences, including online and offline and for external communications to prospects and clients and also internally to employees and sales and marketing staff
- Marketing strategy, project management and tactical execution
- Social media strategy, marketing and online community management
- Working on large, long-term initiatives that require interfacing with multiple stakeholders and decision-makers, as well as the public
- Developing marketing and communications for highly regulated industries
- All things websites: development, management, SEO strategy and implementation, analytics and reporting
Technologies and tools I enjoy
WordPress, Mailchimp, Constant Contact, SharePoint, Buffer, Hootsuite, Basecamp, G Suite, Slack and Zoom
What I’m like to partner with
- Friendly, but not unprofessional
- Experienced, but not snobby
- Confident, but not stubborn
- Easy-going, but not a pushover
- Creative, but realistic
Read what other people have to say about partnering with me.
You can also learn more about me on LinkedIn, including where I worked in Corporate America.